What has the internationally awarded Bjarke Ingels Group (BIG) to do with Friederich Nietzsche and Charles Darwin? Quite a lot, according to founder Bjarke Ingels, who has created a powerful mixture of Nietzsche and Darwin as the philosophical foundation of BIG’s architecture. When the Danish architect Bjarke Ingels presents the architecture of, he is known for being quite a presenter. With concepts like Hedonistic Sustainability, Vertical Suburbia and Utopian Pragmatism the architectural pieces are related to contradictions and paradoxes, presented in fascinating stories. To Bjarke Ingels, conflicts of society are the main ingredients in the analytical work of creating architecture. Instead of looking at the conflicts of a given project as limitations, Ingels presents the architect’s task as finding “a way to incorporate and integrate differences, not through compromise or by choosing sides, but by tying conflicting interests into a Gordian knot of new ideas.” This is what BIG understands with Utopian Pragmatism. The pragmatic problems of society are the conflict which the utopian thoughts of the architect try to solve.

The architect is, however, rather together with, than against society. It is not the traditional image of the angry young man rebelling against the establishment but rather a pleaser of the establishment, done to a such degree that it becomes a radical agenda.

BIG is a Copenhagen, London and New York based group of architects, designers and thinkers operating within the fields of architecture, urbanism, research an. A manifesto of architecture as seen by the Copenhagen-based group BIG, told in comic book form Yes is More is the easily accessible but unremittingly radical manifesto of Copenhagen-based architectural practice Bjarke Ingels Group, or BIG.

Pleasing is normally not synonym with being radical. Telling people what they want to hear or showing them what they want to see does not seem very radical or innovative at all. The fact that BIG succeeds in doing this has a lot to do with their mix of thoughts from naturalist Charles Darwin and philosopher Friederich Nietzsche presented in the. BIG tries to contribute to the societal evolution through their architecture – photo by Sofie Kirkeby Societal evolution through architecture Darwin is paraphrased for saying that it is the species most adaptable to changes that survive. A thought Ingels uses to describe their architecture.

As the species try to fit the demands of life, their different architectural ideas try to fit the demands of society where some of them succeed while others become “monstrosities” tucked away on a shelf, but always ready to be revived for a new try. By using society in the same role nature was for Darwin, the Gordian knot of conflicting interests becomes a serious matter. The new ideas of architecture are not just beautiful buildings but a key driver in the evolutionary process of society. Now you might wonder what makes this a radical agenda? The answer is to be found in the inspiration from Nietzsche.

Among other things, he is known for his dictum that one should say yes to oneself instead of no to something else. As well as Darwin, Nietzsche is taken from his own philosophical frame and into another. To Ingels, it is not about the individual saying yes to himself, but rather yes to society. Ingels critique of the rebellious young architect mentioned before is exactly this: By simply saying “No!” to the established, he also says no to society.

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The same goes for the debate of environmentalism. By defining a clear conflict between ecology and economy, you tend to say no to society and focus on the limitations. Instead Ingels says it is about finding new ways of ecological and economical development, using instead of reducing and maximizing rather than minimizing. Is Ingels concept for this approach, making a combination of playfulness and responsibility met with applause from both sides of the political spectrum. With the combination of the evolutionary thoughts from Darwin and the creative power from Nietzsche, Bjarke Ingels has managed to create a powerful architectural mixture that has sent him to the sky of architects with record speed. However, Ingels is definitely not the first trying to combine the thoughts of Darwin and Nietzsche. The basic wish of changing society can be seen as the combination of the evolution of society and the will of creation.